My TOP 3 most powerful forms of marketin

Would you like to know my TOP 3 most powerful forms of marketing? Let me spill the beans, and plus, I’ve got a bonus one for you!
๐Ÿ“ฒ Social Media: The secret sauce is consistency! Show up on your favourite platform, and most importantly, show the world the real YOU! Your brand’s size doesn’t matter; people want authentic connections, not some stuffy imitation of others. Be genuine, be yourself, and watch the magic happen!
๐Ÿ—ฃ๏ธ Word of Mouth Referrals: This one’s a game-changer! There’s nothing like the power of word-of-mouth marketing. When people rave about your product or service, it spreads like wildfire, boosting your credibility and reach. Happy customers become your best brand ambassadors!
๐ŸคNetworking is another game-changer! Building meaningful connections with others can open up new doors and opportunities. So, get out there and make those valuable connections!
And my bonus tip ๐Ÿ’ฅ
โœจ Client Experience: Your clients’ happiness is everything! ๐Ÿค— What they take away from working with you can be a total game-changer. If they leave with a smile and an incredible experience, they won’t hesitate to sing your praises to friends and family. Give them every reason to share their love for your business! ๐Ÿ’•
There you have it, my fantastic three tips!

5 Fantastic Props to Elevate Your Personal Brand Photos

Hello, unstoppable businesswomen!

Are you ready to capture your Personal brand essence in photos that truly stand out? Today, we’re diving into the world of PROPS and how they can add that extra sparkle to your brand images. Let’s talk about turning every snapshot into a powerful statement that reflects your unique journey and ambition.


1๏ธโƒฃ The Planner: Where Elegance Meets Strategy!ย 

Picture this: You, seated confidently with a chic, on-brand planner by your side. It’s more than just a planner; it’s a symbol of your exquisite organisational skills and your dedication to running the show. As a businesswoman, every plan you make is a step towards conquering new horizons. With this planner as your companion, your photos will exude both style and strategic mindset. Get ready to showcase your flair for turning visions into reality!

2๏ธโƒฃ Statement Coffee Mug: Sip, Slay, Repeat!ย 

Imagine holding a coffee mug adorned with a motivational quote or your brand’s logo. It’s not just a mug; it’s a badge of honour that represents your daily dose of determination. Sipping from it is a reminder of your unwavering dedication to your goals. Each photo becomes a testament to your unstoppable spirit and your ability to seize every opportunity with confidence. Let your coffee mug be your partner in caffeinated empowerment!

3๏ธโƒฃ Power Accessories: Elevate Your Presence!ย 

Ready to add that touch of sophistication to your outfit? Embrace power accessories! A well-chosen scarf that mirrors your brand’s elegance, a striking piece of jewelry or scarf that speaks volumes, or even a pair of shoes that radiate authority โ€“ these are your secret weapons. Each accessory enhances your photos, showcasing your professional finesse and unapologetic confidence. Your attire isn’t just clothing; it’s a visual representation of your prowess.

4๏ธโƒฃ Fresh Blooms: Grace and Strength Combined!ย 

Flowers aren’t just for gardens; they’re also exceptional companions for your brand photos. Holding a bouquet or standing against a backdrop of blooms adds a touch of femininity and approachability to your images. As a businesswoman, you’re not just about numbers and deals; you’re a harmonious blend of grace and strength. Let these flowers symbolize your ability to find beauty in every challenge and to lead with a gentle touch.

5๏ธโƒฃ Inspiring Books: Knowledge is Your Empowerment!

Stack up those inspiring books that resonate with your brand’s values and ambitions. These aren’t just books; they’re your sources of wisdom and growth. As a businesswoman, you’re dedicated to constant improvement and learning. These titles reflect your thirst for knowledge and your commitment to being a leader who’s always ahead of the curve. Let your book stack be a testament to your intellectual prowess and determination.

๐Ÿ“ธ Remember, your Personal brand photos are a celebration of your journey as a businesswoman. These props are your companions in telling your story, from the boardroom to beyond. Embrace them, and let them magnify your essence, strength, and grace.

Get ready to showcase your brilliance, one prop at a time! ๐ŸŒŸ

Elevate Your Business with Personal Brand Photos ๐Ÿ“ธโœจ

Ready to embark on a visual journey that will take your business to new heights? Let’s dive into the enchanting world of personal brand photos! ๐Ÿš€โœจ


**1. Personality Rules: Be YOU-nique! ๐Ÿ’ƒ Show off your dazzling personality with personal brand photos that make you shine like the star you are! ๐ŸŒŸ Let your passions and quirks come to life through these pictures, creating an authentic brand that feels like a warm hug to your audience.

**2. Smiles = Trust: Picture-Perfect Connections! ๐Ÿค Trust is the glue that holds business relationships together, and personal brand photos are like trust-building superheroes! ๐Ÿฆธโ€โ™‚๏ธ๐Ÿ’• When people see the faces behind your brand, they’ll feel more comfortable and connected, and that’s a recipe for success!

**3. Storytelling Magic: Your Journey, Your Power! ๐Ÿ“–๐ŸŒˆ Let your photos tell a thousand tales! ๐Ÿ“ธโœจ Share the incredible journey of your business, the ups, the downs, and the wins that have shaped you. Your unique story will tug at heartstrings and make your audience fall head over heels for your brand!

**4. Consistency Rocks: Stick to the Fabulous! ๐Ÿ‘Œ๐ŸŽจ Consistency is like the fairy godmother of branding! ๐Ÿงšโ€โ™€๏ธ๐Ÿ”ฎ Keep your personal brand photos consistent with your style, colors, and vibe. This enchanting mix will make your brand instantly recognizable and leave a lasting impression.

**5. Curiosity Sparkles: Peekaboo, Engage, and Connect! ๐Ÿ”โœจ Unleash the power of curiosity! Share behind-the-scenes fun, sneak peeks of upcoming projects, and a glimpse into your day-to-day magic. Your audience will be eager to be part of your exciting journey!

**6. Expertise Charm: You’re the Expert! ๐ŸŒŸ๐Ÿ”ฅ Let your brilliance shine with photos that showcase your expertise! From delivering stellar presentations to collaborating with top-notch pros, these photos will make you the superstar of your niche!

Conclusion: So there you have it! ๐ŸŒ  Personal brand photos are the secret sauce that’ll elevate your business and make it sparkle like never before! ๐Ÿš€ So book a personal brand photoshoot, unleash your charm, and let’s sprinkle some enchantment on your brand together! โœจ๐Ÿ’–

Let’s keep the friendly vibes flowing and inspire each other’s success! ๐Ÿ’ฌ๐Ÿค—

#PersonalBranding #BrandMagic #TrustBuilding #BusinessSparkle #FriendlyBlog #InspireSuccess


Embrace the potential of visual storytelling


Hey, fellow small business owner! I know firsthand how important it is to promote your business effectively to achieve your goals. One amazing tool in your marketing kit is photos! Photos have the ability to showcase your business’s personality, values, and unique offerings in a way that words simply can’t.

Believe it or not, captivating photos can leave a lasting impression when potential customers visit your website or social media pages. They allow you to display your products or services visually, giving customers a glimpse into what makes you stand out from the competition. People are naturally drawn to visual content, and high-quality photos can help your business shine!

Photos also play a crucial role in building trust with your audience. When customers see authentic images of your business, team members, or satisfied customers, they’re more likely to connect with you on a deeper level. This helps humanize your brand, making it easier for potential customers to relate to and trust you.

It’s important to remember that feedback from your customers and the market is invaluable. Photos can help you gauge the impact of your marketing efforts and understand how your target audience perceives your business. Keep an eye on how people respond to your visual content, and be open to making adjustments based on the feedback you receive.

Flexibility is key to success in any business. As the market evolves, you may need to adapt your visual content to stay relevant and competitive. Stay tuned to industry trends, and don’t be afraid to experiment with different photo styles or approaches to keep your marketing fresh and appealing.

As the leader of your business, you have the power to shape the culture and values that your brand represents. The photos you choose should reflect the essence of your business and align with your vision. Consistency across all visual elements will reinforce your brand identity and create a cohesive and memorable experience for your customers.

Treating your customers and partners with respect and integrity is not only essential for building a positive work environment but also for enhancing your brand’s reputation. Happy customers are more likely to share their positive experiences, and word-of-mouth recommendations can be a powerful promotional tool.

The journey of a small business owner can be challenging, but don’t forget to stay positive and focused on your dreams. With hard work, dedication, and the right photos, your business can grow and become everything you’ve ever dreamed of.

Embrace the potential of visual storytelling, and remember that you’ve got this!

โœจ Unleash Your Brand’s Visual Power!


Ready to take your brand to the next level? You can do it with some killer brand photos!

Here’s how:

Step 1: Figure out what makes your brand special. What’s your story? Who are you trying to reach? This will help you create a visual identity that stands out.

Step 2: Plan your photoshoot to match your brand vision. What style and mood do you want to convey? Make sure everything is consistent across all your platforms.

Step 3: Consistency is key! Use your brand photos everywhere: on your website, social media, and marketing materials. This will help your audience recognize and trust you.

By using the power of visual storytelling, you’ll be able to make a big impact and really stand out online.

So go ahead and unleash your brand’s potential with some amazing photos!

Did you knew that you can educate your clients about the services you offer with your personal brand photos

Personal brand photo by Ema P Photography done in Glasgow

Creating a gallery of personal brand photos is a great way to showcase your services and educate your clients about what you offer. Here are some tips for creating a gallery that will highlight your expertise and attract potential clients:




๐Ÿ‘‰ย Choose images that represent your coaching services: Select photos that represent the coaching services you offer, such as one-on-one coaching sessions, group workshops, or online courses.

๐Ÿ‘‰ย Show results: Include photos that demonstrate the positive results of your coaching services, such as happy clients, successful outcomes, or positive feedback.

๐Ÿ‘‰ย Include lifestyle shots: Lifestyle shots can help potential clients envision themselves working with you and give them a better sense of your coaching style and personality.

๐Ÿ‘‰ย Highlight your coaching philosophy: Your coaching philosophy is a key part of your personal brand, so make sure your gallery includes photos that showcase your approach and values.

๐Ÿ‘‰ย Use captions to educate: Use captions to provide additional information about each photo and explain how it relates to your coaching services. This will help educate potential clients about what you offer and why they should work with you.

Raise your hand if you have a hard time posting consistently on social media?

Personal brand photo by Ema P Photography done in Edinburg



I’ve definitely been there! ๐Ÿ™‹๐Ÿปโ€โ™€๏ธ


Whether it’s because you’re too busy or lacking content inspiration, I think, at some point, most business owners go through a bit of a “posting block”.





So I thought I’d share a few tips that might help get you back on the content creation if you’ve been struggling lately:

๐Ÿ’ฅ Do a brain dump of all your content and caption ideas. Just write your ideas down on paper, and as you write, think about your dream clients and what they need or would want to learn from you. I get inspiration for social media posts from everyday life, so I always carry a little notebook with me to write them. But your phone can work too.

๐Ÿ’ฅ Batch your content a week or two in advance. Initially, I hesitated about batching and worried my words would seem too forced. But actually, having some content ready and waiting to post has freed me up to be more creative. It’s eased my stress, knowing I always have something to use if inspiration doesn’t naturally come.

๐Ÿ’ฅ Hire a Brand Photographer so you have a library of beautiful on-brand images that you can quickly and conveniently choose from. (You probably knew I was going to say this, right?!) But in all honesty, having a bank of photos ready to use is going to SAVE YOU SO MUCH TIME! There’ll be no more searching your laptop looking for old pictures to reuse, no more nagging your partner or kids to take “just one more photo”, and no more trying to figure out your camera or phone settings or spending endless time setting up scenes to only capture just one photo.

Whilst a brand shoot may be an investment now, in the long run having a tonne of brilliantly on-brand visual content will not only pay off in saving you time, but it’ll elevate the look of your business and help you to attract your ideal clients.

Do personal brand photos help sell your services online

Personal brand photo by Ema P Photography done in Edinburgh


Absolutely. Personal brand photos can be very helpful for selling your services online. When you have high-quality-on-brand-with-purpose personal brand photos that show your personality, style, and expertise, you can use them in various ways to help promote your services and build trust with potential clients.





Here are some ways personal brand photos can help you sell your services online:

๐Ÿ‘‰ย They make you more relatable: Personal brand photos can help potential clients see you as a real person, not just a business. This can make you more relatable and approachable and encourage people to reach out to you.

๐Ÿ‘‰ย They build trust: High-quality-on-brand-with-purpose personal brand photos can help you to build trust with potential clients. They show that you take your business seriously and that you’re willing to invest in your image. This can help create a sense of professionalism and trustworthiness, making people more likely to choose your services.

๐Ÿ‘‰ย They create a consistent brand identity: When you use personal brand photos consistently across your website, social media profiles, and other online platforms, it can help to create a consistent brand identity. This can make your brand more recognizable and memorable, which can help to attract more clients over time.

๐Ÿ‘‰ They showcase your expertise: Personal brand photos can be used to showcase your expertise and skills. For example, you could use pictures of yourself working on a project, speaking at an event, or teaching a class. This can position you as an expert in your field and make you more attractive to potential clients.

๐Ÿ‘‰ย Overall, personal brand photos can be a valuable asset for selling your services online. They can help to make you more relatable, build trust with potential clients, create a consistent brand identity, and showcase your expertise.


Do you ever ask yourself how you can create a Personal Brand thatโ€™s both effective and authentic?

Here are three ways to create a strong Personal Brand to help you jump-start your business success!

๐Ÿ‘‰ Be true to yourself

It may seem obvious, but when youโ€™re crafting a personal brand, you need to focus mainly on yourself. Your image, voice, and presence are all that matter. When youโ€™re true to yourself, and try to be as much authentic as you can, people will notice. And more often than not, theyโ€™ll like what they see!
In addition, make sure you have a clear voice. Your voice, visual and written, should be consistent, focused, and recognizable. Creating a message and getting that message across clearly to other people in an authentic and unique way, will help you be more understood and appreciated.

๐Ÿ‘‰ Pay attention to your online image

Did you know people will search for your social media profiles before they even consider doing any business with you? If youโ€™re not sure what your online presence looks like, itโ€™s time to do a sweep of all your social media and online activities, to make sure they match up with your brand and paint you in the best light. Staying on top of it and going back through those social media feeds with a fine-tooth comb will help you have a better image, and therefore a more cohesive and professional personal brand.

๐Ÿ‘‰Market yourself

Personal branding is all about marketing yourself properlyโ€ฆ And one way to do this is be as relatable and personable as possible! Be active on the social media platforms you think are relevant to your brand. Reminding people that youโ€™re just as human as they are will help them relate and gravitate toward your brand. In addition, make sure the narrative youโ€™re presenting is consistent, unique, and personable. Focus on putting your authentic self out there, and your brand will undoubtedly resonate.

If youโ€™re unsure of whether or not you should focus on curating your brand image, try to remember that sending the right message online can help boost your business by attracting the right clients for you!

Get your voice heard, be more visible and put yourself out there and donโ€™t forget to be yourself.